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Love Story - Hamshbir
Date
Feb 2020
Product:
New valentine's collection design for top retailer "Hamashbir".
Goal:
Increase millennial curiosity and purchase decisions.
Campaign:
Creating engagement through the hot trend of a reality show in finding love.
Collaboration with the most popular couple who continued their relationship beyond the show.
The emotional connection of the viewers to the brand, sitting on the story of falling in love and affection at the beginning of the journey until buying the gift on the special day.
Placement:
Influencers, social media, display ads
Results:
Reach 2M views.
more than 1,000 comments.
130% of target revenue.
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